Home Lifestyle Ikere Jones Fashion Label Promoting West African Influences

Ikere Jones Fashion Label Promoting West African Influences

520
1
SHARE
ikere jones

Ikere Jones is a fashion label that took over New York Fashion Week in 2018, due in part to the then much anticipated screening of the Black Panther film which showcased their creative pieces.

 

View this post on Instagram

 

A post shared by Ikiré Jones (@ikirejones) on

The label was founded by Nigerian born Wale Oyejide and tailor Sam Hubler and draws influences from West Africa, and their creations promote Afro-futurism and storytelling.

The label’s name is derived from Wale’s father village back in Nigeria and his wife’s last name and has managed to attract the attention of some well-known men fashion blogs and has garnered raving reviews.

 

View this post on Instagram

 

A post shared by Ikiré Jones (@ikirejones) on

His beautiful and unique designs have been featured in publications that include The New York Times, The Guardian, National Geographic Travel Magazine among many others.

His designs include scarfs, foulards, jackets, shirts, suits, sports-coats, coats and some of his designs can be seen in the Black Panther movie.

Talks and Presentations

Apart from the demanding role of creative director at Ikere Jones, Walé Oyéjidé takes time to do international talks about his design work in various countries.

 

View this post on Instagram

 

A post shared by Ikiré Jones (@ikirejones) on

He featured on 2017 TED Talk in Tanzania giving a talk about how he uses his designs in combating bias and creating designs that adapt to an ever-shifting landscape the modern millennial lives in.

Wale has been invited by various countries that include France, United Kingdom, Ecuador, Brazil, Tanzania, United States to discuss about his African-inspired designs.